How Important is a Website to my Business?

Trying to do business without a website or with a poor website in today’s marketplace is a “fools errand”. Pew Research says that 97% of all companies utilize the web to find their vendors. Beyond getting new business; your website can answer questions for your existing clients thereby relieving your staff from the same questions on the phone. This level of customer service is fast becoming expected from your customers and potential customers.

We build websites that give a positive impression of our clients. The world is dynamic and the company site should always reflect the talents, services, goals and culture of the company. Our work extends into the marketing of products and services as well as your brand.

You may not have a budget for SEO (Search Engine Optimization), Online Marketing, Social and other Off-Page Marketing. You may think these proven marketing strategies are out of reach. Call us at (214) 814-0410 or use the contact form on this site for a free conversation. It’s not rocket-science, it’s just work and that is what we do. We are affordable and dependable.

Remember your company’s web presence is an ongoing investment. If done correctly it is your best salesperson, your most dependable employee and can be called on 24/7. It truly gives you the largest return on investment of all types of advertising and marketing.

Invest – Don’t Spend

Like most of life, a little planning goes a long way.  A company website doesn’t have to be thrown away every two years to stay current.  Your website is an asset and like other assets it can be enhanced, refurbished  and upgraded.  Always deal with developers who stay current but don’t buy into the latest fad.  Your investment should yield a return.

Questions – You Need Answers

Most business owners and managers in small business do a few things well but are tasked with doing jobs in which they have no background.  A vendor’s job, in part, is to help a client fully understand an issue and then offer a cost effective solution.  G21 is that vendor when it comes to web development and online marketing.

You Have a Site
Now What

Many companies have a site and it varies between being underperforming to downright embarrassing.  There is a case for throwing out everything and starting over, but there may be parts that could be reused or restyled.  A small amount of time planning might create a better site at a smaller cost. SEO, local marketing and even national marketing can be done with your existing site with a little work.